More than a Title
LA Galaxy
High Tempo, High Cadence, High Quality
750+
Projects Completed
Per Season
3,000+
Videos Produced
Per Season
1,300+
Hours of Production
Per Season
< 2 hour
Post Match Turn Times
16+
Departments
Collaborated With
5+
Team Members
Managed During Match Days
Zlatan Returns
Only 2 weeks on the job at the time and under strict constraints I developed, executed, and delivered this teaser for the iconic Zlatan Ibrahimović in under 36 hours setting the sports world a buzz. From Italy to Afghanistan, journalists dissected every frame as it surpassed 2.4M views on Twitter alone within the first 24 hours.
Ibrahimović announces his future...
in the purest 'Zlatan style'
- MARCA, Spain
Beckham Statue
Led the visual storytelling efforts by producing and editing an archival doc in coordination with teams in London, Paris, and Milan according to strict brand guidelines, directed a multi camera event coverage with under 1 hour turn time, embedded photo and video shooter with the Beckhams, and helped facilitate James Corden’s viral fake statue prank on David.
Branded Content
Worked with corporate stakeholders, account managers, and game operations to understand our sponsor's needs and brand positioning to create original content and in game activations. During empty stadiums in 2020 our team retained over $1.2M in sponsorship revenue.
Talent Management
Implemented media training for our athletes, established the league wide technical standard for video press conferences, and directed some of the sports most iconic names.
Shot 50 games per year across all competitions with same day production turns and 19 multi-day road trips covering the team for our behind the scenes documentary series. All this while still producing work for other departments over hotel, airplane, and stadium wifi.
On the Road
Leading the content strategy for the LA Galaxy Foundation gave me the opportunity to connect with the community we served and understand the people whose voices we championed.
Community
